Web Design & Dev

How to Choose Your Payment System – Essential Website Component

MotoCMS Editorial 14 October, 2022

The Covid-19 pandemic has changed the world for good. Businesses previously had little to no concept of working remotely. Not to mention, e-commerce wasn’t as popular as it is now. In fact, the e-commerce industry remained in profit throughout the Covid-19 pandemic.

Even now, most businesses have switched to online mode. Plus, if you’re offering any services or goods that could be bought in person, having an online setup is mandatory. Let your customers purchase your products online without having to leave home. Not to forget, accepting online payments will help you reach new heights and it will also broaden your business.

Top Five Ways to Accept Payments on Your Website

Now the question is, what are the ways to accept payments on websites? Well, when it comes to buying a product online and paying for it, there are a variety of ways. The following are the most common and safest ways to accept payments on different websites:

A Payment Gateway

All businesses these days add a payment gateway to their websites, which connects their websites to a formal checkout system. It’s extremely simple to add one to your website and it doesn’t require any setup fee. American Express, Mastercard, and Visa are three of the most commonly used payment gateways.

Payment Gateways

Either you can embed a direct checkout system to your website or you can redirect your customers to your payment gateway’s website and using their credit or debit cards, your customers can make the payment and complete their purchase. Both methods are equally safe; thus, your customers won’t have anything to worry about.

Invoicing and Billing

Another simple way to accept online payments is by invoicing and billing the client. Many large-scale service providers these days follow this payment method and there are plenty of invoicing platforms out there. Harvest, Wave, Xero, Zoho, and QuickBooks are a few of the most reputable ones.

They allow you to integrate with almost all the prominent service providers such as Stripe and PayPal. In this method, once the customer places an order, a billing invoice is sent to his/her email address. In that email, a push button is provided that encourages the customer to pay by redirecting him to the payment gateway.

Mobile Wallet Payments

Samsung Pay, Google Pay, and Apple Pay are known as mobile wallets and it goes without saying that they’ve made the lives of millions of people extremely comfortable. In a mobile wallet, you add your credit or debit card details, which enables you to make online payments with a simple click, saving you the trouble of typing your credit or debit card numbers again and again.

Choose Your Payment System - Online Wallet

If you’re making a new website or simply want to add another payment option, allowing mobile wallet payments is definitely going to be worth it. However, you must check out the guidelines of the respective developer before doing so. Apple Pay, Google Pay, and Samsung Pay, all come with different sets of guidelines.

Automated Clearing House

An automated clearing house, commonly known as ACH, is a platform that allows you to move money online from one bank to another. It’s one of the most commonly used payment methods in the United States of America because of the user convenience it provides.

Another great thing is that one doesn’t need to fulfill any prerequisites in order to accept payments using the Automated Clearing House. All you need to do is provide your clients with your bank account details. It could be your bank account number or IBAN. A few companies, in this case, ask for a voided cheque while others are okay with just bank account numbers.

Cash on Delivery

Last but not least, you can also add a ‘cash on delivery’ payment method on your website. It’s another great payment method as it provides an ease to the customer. They order stuff online and pay the bill in cash upon delivery; however, it is a restrictive payment method.

The reason it’s restrictive is that you cannot provide cash on delivery service to people who are out of the country and those who live in far-flung areas within the country. Hence, it’s only viable for people who live close by.

The Bottom Line

For any business to survive in this day and age, it’s imperative to offer a variety of payment methods on the website. The more convenience you provide to your users, the more your business will flourish.

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Tags: create a business website web development
Author: MotoCMS Editorial
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