Do you enjoy infographics? To tell the truth, even if you are not a professional infographic maker and you think that you don’t like it, your brain definitely does. Nowadays it’s not a secret that a human brain processes images 60,000 times faster than text. Moreover, infographics is really a convenient way to convey a great amount of information to your audience quickly and simply.
Once creating cool infographics from scratch was the task only a good designer could successfully cope with. Fortunately, today you don’t need to have special tech skills to create stunning infographics. Frankly speaking, almost anyone with a strong desire is able to amaze the world with his own infographic creation using an infographic maker.
What Is an Infographic Maker?
If you are a beginner just starting your travel in the amazing world of infographics, an infographic maker is a vehicle that can make your journey easier. Whether you want to highlight the strong sides of your favorite social media platforms for marketing or expound the Darwin’s Evolution Theory you’ll easily do it with an infographic maker.
Infographic makers are online tools that give even a novice an opportunity of creating powerful infographics. Most of them are simple to use due to their drag-and-drop features and various helpful options for customization. Furthermore, they offer you a set of templates as a starting point. That’s why the whole process of creating your infographic will take you less than an hour.
What Infographic Maker to Choose?
Tastes differ. So do the personal requirements for an infographic maker. Someone will prefer an infographic maker with the greatest number of templates. Some will choose the one that allows you to work both with static and dynamic infographics. Others will look at the pricing. However, if you are just a beginner, it’s better to base your choice on the simplicity of usage.
Maybe, the handiest infographic makers for a beginner are Easel.ly, Piktochart, and Canva.
Visme Infographic Maker Tool
Visme is a cloud-based visual design tool that allows you to create beautiful infographics. Visme includes hundreds of stunning templates to quickly create great-looking infographics in minutes.
Other important features of Visme are a library of icons, images and fonts, and the possibility of adding charts, maps, audio, and video. Besides infographics, Visme can also be used to create other forms of visual content, like interactive presentations, reports, banners, and visual documents.
Easel.ly Infographic Maker
Easel.ly offers you a wide variety of wonderful infographic templates and hundreds of images for creating cool infographics. Moreover, you can upload your own image to make your background unique. What’s more, Easel.ly is free.
Piktochart is a bit more in-depth than Easel.ly. The infographic maker not only enables you to customize different design elements and add your own ones. It also allows you to embed videos to enliven your infographics.
Canva with its intuitive and clean layout might be one of the most user-friendly infographic creators. It possesses a great library of images, fonts, icons, charts, graphs, and illustrations. Furthermore, Canva community platform is the place where you can share your cool infographics with others.
Actually, whatever infographic maker you will choose, the basic process of your infographic creation will look like this.
Step 1: Clearly Define the Idea
No matter whether you’re going to compare the best messenger apps or prove the existence of UFO, your first step will be the same. If you want to create a worthy infographic you should clearly see the idea you want to convey.
It goes without saying that great infographics aren’t just images with some text put together. It’s not enough simply to find some separate facts and pictures on the topic. All of them should be united under the main thought you’re trying to express. To put it simply, your infographic must tell a story with a coherent plot. It should grab the attention of your audience from the very beginning and not let them go until the end.
Identify the style of your infographic story. Of course, the primary aim of any infographic is to educate and inspire your audience. Nevertheless, you can achieve the desired result in quite different ways. Ask yourself if you want your infographic to be surprising, funny, or just serious.
Make your story emotional. Avoid using dry numbers without context. Great stories should evoke emotions. In fact, even negative emotions are better than indifference.
Make sure the data is relevant. First of all, ensure that all the data you’re going to use is relevant to your message. More is not better in our case. The access information will prevent your audience from staying focused on the main idea.
Use trustworthy information. Be careful to compile the information only from reliable resources. Otherwise, your infographic may be inaccurate and disappoint your audience.
Step 2: Choose the Right Infographic Type
It’s not a secret that even the coolest infographic can fail if its author chooses the wrong means of data visualization.
Imagine that someone tries to show a step-by-step process of baking a delicious pie. However, instead of taking a how-to infographic he represents his story via a charts one. Maybe, it’s his own view of the world and he does this to highlight the originality of his thinking. Yet, hardly a lot of people will really enjoy such an unusual presentation. They will simply find another description of the same recipe.
So, if you want your infographic to resonate and find its audience, think twice before selecting an infographic type.
Study some theories. If you are a beginner in infographics, maybe, it’s not a good idea to fully rely on your intuition. Spend some time on studying the basics.
Step 3: Select a Suitable Infographic Template & Infographic Maker
Every infographic maker provides its users with a wide range of ready-made customizable infographic templates. As usual, they are divided into categories to simplify the process of selection. The main trick here is not to get lost in the variety and choose the proper one.
The best infographic template for a novice should meet at least two main requirements. Firstly, it should enable you to fully convey the main idea of your infographic story to your audience. Secondly, as you are a beginner, a number of the elements that require customization should be as little as possible.
Make sure that the template perfectly fits your story. You must admit that an infographic concerning some serious health problems will look ridiculous on the template with the too sunny background.
Decide on the data layout. Think of the final destination of your infographic. The point is that the vertical format is better for web publishing with its easy scrolling down. The horizontal orientation is more convenient for slideshow presentations or print publications.
Step 4: Insert and Customize the Data
Hooray! The preparation stage is over at last. Now you are ready to put your data into the chosen infographic template. However, don’t relax. You’ve just come to one of the most important stages of the infographic creation process.
Frankly speaking, scarcely any infographic maker can offer you a template that will completely suit your infographic without any customization. Therefore, the question of correct infographic design arises. Your design solution can either make your infographic cool or simply kill it.
Minimize the amount of the text. Too much text doesn’t fit the format of infographics. Short, clear sentences are definitely your best bet.
Present the data in an organized and sensible way. Arrange your data in a way that is easy to grasp. Make sure there are clear visual connections between various sections of your infographic. Use arrows to help the information flow smoothly.
Don’t overdo with the length. Remember to keep the length of your infographic under 5000 pixels if you don’t want to lose the attention of the audience.
Stick to one color scheme. Never forget that each element of your infographic should follow the same color scheme that includes just a few colors and shades. If you don’t know what colors to choose, look through this Color Combination Guide.
Limit the number of fonts. Try not to use more than one or two fonts. If you don’t know which fonts to pair, use the classic combination of serif for the headline and sans serif for the body.
Step 5: Share Your Infographic
There’s no doubt that you want your infographic to be seen by as many people as possible. So, it’s a good idea to give your infographic a little push.
To begin with, post it on your website. Then place it on your social media pages. Finally, publish it on the infographic-sharing platforms such as Visual.ly or Canva’s Social Stream.
Include an embed code. The embed code at the bottom of your infographic encourages your audience to share it with others.
Add sharing buttons. As a rule, an infographic maker offers you a set of social media sharing buttons. Don’t miss this chance!
Infographic Maker Tools – Summing It Up
To cut a long story short, it’s quite possible nowadays to create cool infographics without a designer. Just choose an infographic maker, follow the steps mentioned above, and use our hints. Hope, you will enjoy the result!
5 responses to “Infographic Maker: 5 Simple Steps to Create Cool Infographics without a Designer”
Allison is a professional content marketer and an inspired author. Marketing manager by day and a writer by night, she is creating many articles on business, marketing, design and web development. She loves working with website builders and CMS, and sharing her experience with the readers. Follow her on LinkedIn and Facebook.
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